“Our natural (and rational) reaction to precarious econonmic times is to become more cautious with our spending, which makes our collective situation worse. The loss of confidence caused by a shock to the economy may turn out to be worse than the shock itself. My thrift – a decision to curtail my advertising budget or buy a new car next uear instead of this year – may cost you your job, which will in turn hurt my business! Indeed, if we all beleive that the economy is likely to get worse, then it will get worse.”
-Charles Wheelan, Naked Economics (link to the book is above in the post)

So – now my shirts are not only an investment that keep their value and can be real estate – but also a great way to help soften economic hardships. I’m not going to say: “spend, spend, spend” – but I think I need a new pair of jeans…